All that time and effort, just to produce a single page?

Yes. We make no apologies for the fact that the physical output of the entire 3D Brand Strategy is a single piece of paper. On the contrary, it takes a lot of focus and discipline to winnow down all the ideas and thinking that swirl around a product or organisation to something that clear, focussed and actionable. But that’s what we do. And once we do that, we make it look great and read well. Just like these examples, which we prepared earlier.